Programme: Regional and Environmental Economic Studies MSc (in English) from 2019/20/Term 1
Subject Role: Compulsory
Recommended semester: 4
Programme: Regional and Environmental Economics from 2016/17/Term 1, SPRING start
Subject Role: Compulsory
Recommended semester: 3
Objectives
Based on theoretical insights and sectoral case studies, students will be able to use analytical toolkits to assess competitiveness strategies in diverse industries.
Academic results
Knowledge
- basic tools of competitiveness analysis
- industry-specific competitiveness strategies
Skills
- to identify and understand important competitiveness problems in manufacturing
- to analyse some corporate strategies of competitiveness
- .
Attitude
- co-operation with the instructor and fellow students
- .
- .
Independence and responsibility
- openness to criticism,
- systemic approach.
- .
Teaching methodology
Case study based, emphasis on presentations.
Materials supporting learning
- Török Ádám (2008): Export competitiveness and the catch-up process in Hungary (1996-2001): a comparative analysis with some reflections on trade theory. Competitiveness Review. An International Business Journal. Vol. 18. No.1-2. 2008. 131-153.
- Török Ádám (1999): Verseny a versenyképességért. Bevezetés a mikroszféra-kezelés gazdaságpolitikájába az Európai Unióban és Magyarországon, Budapest, 1999.
- Török, Ádám – Csuka, Gyöngyi (2011): Gátfutás ólomcsizmában. Szabályozási és versenyképes-ségi feltételek a magyar gazdaságban. Megjelent: Muraközy, László (szerk.): 20 év múlva. Vissza a jövőbe. Akadémiai Kiadó, Budapest. 185-219.
- Török, Ádám – Csuka, Gyöngyi (2014): Magyarország a nemzetközi innovációs versenyben az EU-csatlakozás után. Közgazdasági Szemle, LXI. évf. (2014) április. 509-526.
- Chikán Attila, Czakó Erzsébet (2009): Versenyképesség vállalati nézőpontból. In: Chikán Attila, Czakó Erzsébet (szerk.), Versenyben a világgal. Vállalataink versenyképessége az új évezred küszöbén. Buda-pest: Akadémiai Kiadó, 2009. pp. 35-95., (ISBN:9789630586825)
- Chikán Attila, Czakó Erzsébet (2009) (szerk.): Versenyben a világgal. Vállalataink versenyképessége az új évezred küszöbén, Budapest: Akadémiai Kiadó, 2009. 401 p., (ISBN:9789630586825)
- Hara, Takuji (2003): Innovation in the Pharmaceutical Industry. Edward Elgar, 2003. F.M.Scherer (1996): Industry Structure, Strategy and Public Policy, New York: HarperCollins.
General Rules
Assessment of the learning outcomes are based on class activity and an end-term exam performance. Grades can be proposed based on quality of presentation, prior to exam.
Performance assessment methods
A. Detailed description of assesments during the mid-term: 1. See above. B. Detailed description of assessments during the end-term: 1. See above.
Percentage of performance assessments, conducted during the study period, within the rating
- 1st mid-term test/class activity: 50%
- 2nd mid-term test/presentation: 50%
- 3rd mid-term test/exam: 50%
- total: 100%*
Percentage of exam elements within the rating
- oral exam: 50%
- mid-term tests: 50%
- total: 100%
Conditions for obtaining a signature, validity of the signature
Submission of presentation, both in PPT and essay form.
Issuing grades
| % | |
|---|---|
| Excellent | 90-100 |
| Very good | 85–90 |
| Good | 70–84 |
| Satisfactory | 55–69 |
| Pass | 40–54 |
| Fail | 40 |
Retake and late completion
The oral examination may be replaced or corrected in accordance with the provisions of the current Study and Examination Regulations, with the payment of the fees prescribed in the Remuneration and Allowance Regulations.
Coursework required for the completion of the subject
| Nature of work | Number of sessions per term |
|---|---|
| class participation | 14×4=56 |
| preparing for assessments | 26 |
| preparing for presentation | 34 |
| preparing for exam | 34 |
| total | 150 |
Approval and validity of subject requirements
Consulted with the Faculty Student Representative Committee, approved by the Vice Dean for Education, valid from: 10.01.2022.
Topics covered during the term
Subject includes the topics detailed in the course syllabus to ensure learning outcomes listed under 2.2. can be achieved. Timing of the topics may be affected by calendar or other circumstances in each semester.
| Lecture topics | |
|---|---|
| 1. | Introduction. Theoretical foundations of competitiveness analysis. |
| 2. | Distortions of competition. SCP, Sosnick criteria, Antitrust Paradox. |
| 3. | Aircraft industry. |
| 4. | Pharma industry 1. Main characteristics, special market structures. |
| 5. | Pharma industry 2. IPRs and related strategies. Generics. |
| 6. | Pharma industry 3. R+D and innovation. International rules of product development, standards vs strategies. |
| 7. | Pharma industry 4. Pricing and financing. Competitive positions of the industry in Hungary. |
| 8. | Automotive industry 1. The first competitiveness strategies. |
| 9. | - |
| 10. | Automotive industry 2. The „economies of scale” based strategy. |
| 11. | Automotive industry 3. The „platform strategy”. |
| 12. | Automotive industry 4. Case studies (GM, Kia/Hyundai, Eastern Europe). Challenges of the 21th century. |
| 13. | Presentations. |
Additional lecturers
| Name | Position | Contact details |
|---|---|---|