Sustainable Business Models - BMEGT42V201

• Understand the concept of business models and will be able to critically assess traditional and innovative business models, their underlying logic. • Will be able to recognise the most important sustainability challenges with a special emphasis on local and global environmental problems and to undersatand how these relate to the activities of the corporate sector, as well as what companies can do to solve them. • Will gain insight relating to how and based on what impacts do companies – both international corporations and SMEs – form and renew their business models and what challenges have to be tackled along this process.

1. Understand the concept of business model, its relationship to business strategy;
2. understand the concept of Sustainable Development, its components and requirements;
3. understand the processes behind innovative business models;
4. understand the aspects determining the sustainability of business models;
5. understand the innovative business models prevailing in the economy;
6. understand the features of the sharing economy;
7. understand the relations of corporates social responsibility (CSR) and sustainable business models;
8. understand innovative business models on the financial markets.

1. Is able to recognise the most important features of the business model of corporations;
2. is able to prepare a sustainability assessment of a business model;
3. is able to draw up a business model for an innovative idea.

1. Is open to novel information technology and business solutions;
2. is sensitive to social and environmental issues;
3. collects information regarding novel solutions and is able to critically assess them;
4. is open to the use of information technology tools;
5. strives to take environmental and social aspects into account when making decisions.

1. Perceives the environmental and social responsibility of business leaders,
2. recognises those technological and organisational solutions, which provide economic, environmental and social benefits at the same time; is able to assess the limitations of different solutions;
3. is able to distinguish between private and social aspects and can harmonise them.

Interactive lectures, case studies, business modeling practice

• Zilahy Gy. Innovatív üzleti modellek és a társadalmi együttműködés új formái, in: Kisvárosok reneszánsza – a kőszegi példa, iASK, 2016
• Alexander Osterwalder - Yves Pigneur: Üzletimodell-építés kézikönyve, 2012, Cser Könyvkiadó és Ker. Kft., ISBN 9789632782201
• Hart, S.L. & Milstein, M.B., 2003. Creating sustainable value. Academy of Management Executive, 17(2), pp.56–67.
• Boons, F. & Lüdeke-Freund, F., 2013. Business models for sustainable innovation : state-of-the-art and steps towards a research agenda. Journal of Cleaner Production, 45, pp.9–19.
• Chesbrough, H., 2010. Business model innovation: Opportunities and barriers. Long Range Planning, 43(2-3), pp.354–363.

The evaluation of the learning outcomes stated in point 2.2. is based on a summative assessment (mid-term exam). It is also possible to write 3 short tests during the semester for extra points. The distribution of the tests during the semester, the study-material related to the tests and the amount of extra points awarded for them is determined by the instructor.

A. Detailed description of performance evaluations during the study period: Summative assessment (mid-term exam): a complex, written assessment of the knowledge and ability-type competence elements of the subject during the semester in the form of a mid-term exam. The mid-term exam consists of a short conceptual part and a longer expository, problem-solving part, the time available for the solution is approx. 45-60 minutes.

• summative assessment: 100
• total: 100

-

1) Pursuant to the current CoS, each summative assessment can be retaken, repeated or completed late. 2) The summative assessments can be retaken, repeated or completed late for the first time during the late completion period free of charge. In the event of a retake, the more favourable score will be taken into account. 3) If the student is unable to obtain a grade other than 'Fail' even with the retake, repeat and late completion possibilities according to point 1), they may make a second attempt to successfully complete the course after paying the fee specified in the regulations.

Consulted with the Faculty Student Representative Committee, approved by the Vice Dean for Education, valid from: 06.11.2023.

In order to achieve the learning outcomes set out at point 2.2, the subject consists of the following thematic blocks. In the syllabi of the courses announced in each semester, these topics are scheduled according to the calendar and other conditions.